Friday, 6 June 2014

TASK 33: FINAL IMAGES


I chose this photo out of the others as I thought that the background was cool and I thought I could do a lot with it.



















I chose this photo out of the others as I thought it was also a cool place to take the shot and also the wide shot gave me room to mess around with things like, positioning of text ETC.
it gave me a lot of manoeuvrability.
















I chose this shot out of my other ones as I thought this one looked the most professional and I believed I could develop this one the best.










Tuesday, 25 February 2014

TASK 19: PRESENTATION OF IDEAS

Task 20



Feedback results
The feedback was mainly positive.
Most people rated my presentation 8-10 for quality

People were in support of my charity as it is valid.

Would you agree with the target audience.
The target audience was clear and everyone agreed with it being suitable

Do you like the colour scheme
All the audience members agreed with the colour scheme and enjoyed it

What do you think of my sketches
People liked my sketches and found them useful in giving a vision of the project

Do you like the slogan
People generally liked my slogan but others felt it was too complicated so I will change this accordingly

What would you change about the campaign
Nobody commented on this which is a good sign

Tuesday, 4 February 2014

Tuesday, 14 January 2014

Campaign Proposal. Task 14


Campaign proposal.

Product.

My Charity is Water Aid;
It is a charity that provides water to children and those in need in countries like Africa, Zimbabwe and Zanzibar.
Target Audience.
My target audience would be college students and/or people looking to shop in charity shops.
Campaign Message.
The campaign message would be something like “we are making it clear to students and others interested that they could purchase some high end/ trendy clothes in a charity shop for a fraction of the price and help someone in need in the process as it is charitable.”
Launch Date
My launch date would be on world water day (March 22nd) I have chosen these dates as it helps to spread awareness for the need for water and it also links to the charity in which I have chosen and also it will make for an interesting photo shoot.
Schedule of Advertisements.
My first advertisement will appear on March 22ndand will last about a week.
My second advertisement March 27th and will last about a week.
And my 3rd advertisement will be on April 4th and will last about a week.
Location of Advertisements.
My advertisement will appear in many places such as…
- Billboards
- Newspapers
- Magazines
- Posters
- The internet
- TV
Legal and Ethical issues.
The issues in which I have to take into account is, I’m going to have to make sure the advertisement is morally correct, and ensure it doesn’t offend anyone. I’m going to have to make sure there is no obscenity involved within my work. I’ll have to make sure not to offend anyone in my advertisement and keep it non-discriminative, and none controversial. The advert should not offend anyone.
Codes of Practise.
The codes of practise in which I must follow are located on the CAP website. The code is named UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing, Or the CAP code.
These are the codes and regulations all Advertisers, Agencies and media must take into account and subsequent to this I’m am taking them into account.


Codes of Practise.

The codes of practise in which I must follow are located on the CAP website. The code is named UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing, Or the CAP code.

These are the codes and regulations all Advertisers, Agencies and media must take into account and subsequent to this I’m am taking them into account.

Plans for advertisments. Task 15


Plans for Advertisements.

Slogans.

Water Aid: Think Thirst, A wave of low prices. WaterAid.

Typography.

Think Thirst.  Hobo STD Font size -12 (Bold)

Images.

ADVERT 1




 
In my image my model will be wearing fashionable clothes. Possibly a suit. And the text will read “Think Thirst.”
 
ADVERT 2

In my advert my model will be wearing fashionable clothing whilst looking down the empty bottle. The text will read “think Thirst”
 
 
ADVERT 3
 

 


 
My final advertisement my model will be wearing fashionable clothes. The text will read “Think Thirst.”
Colour Scheme.
I think my colour scheme will consist mainly of blues and greys.
Logo.